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Citations vs mentions

Definitions for citation, mention, recommendation, competitor citation, missed opportunity, and related evidence terms.

Updated 2026-07-095 min read

Cited classifies monitored results into a small set of evidence types. Use these definitions consistently in the Inbox and Notebook.

Citation
A monitored response includes your verified domain as a source or linked reference.
Mention
A monitored response names your brand or product without an attributable source link to your verified domain.
Recommendation
A monitored response explicitly recommends your product, brand, or domain.
Competitor citation
A monitored response cites or recommends a competitor domain you configured.
Missed opportunity
A relevant monitored answer cites a configured competitor while your verified domain is absent.
Occurrence
A single observation of the same citation event during a later monitoring run.
Citation event
A durable Inbox note for a classified citation, mention, recommendation, competitor citation, or missed opportunity.
Citation evidence
The stored snapshot of prompt, response context, and sources from a monitored result.

Examples

Classification examples

Citation: The monitored response includes example.com as a source.

Mention: The monitored response says “Example is a tool for…” but does not provide example.com as a source.

Missed opportunity: A configured competitor appears as a source while your verified domain is absent from that monitored result.

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